Ruffino in Prosecco DOC: “Poderi Ducali Ruffino” has been founded, through the purchase of 144 hecta

The heart and the history in Tuscany of Chianti Classico, Brunello di Montalcino and more; part of the future, and business, in Veneto, Prosecco at the top. Ruffino, historic Italian wine company (of the Constellation Brands group) and one of the most important wineries for turnover (106 million euros in 2017, more than 93% abroad, and a production of 26 million bottles), has put solid roots in Veneto, through the purchase of a wine farm. It has already been renamed “Poderi Ducali Ruffino” -144 hectares planted with Prosecco Doc, the number one property in the territory, all organic, bought by the Botter family (at the helm of another important Italian wine name, Botter Carlo & C.). Sandro Sarto, CEO of Ruffino confirmed the rumors to WineNews. “Our way of considering wine is to take care of it from start to finish, from the vineyard to the bottle; our history obliges us to do so, as do our relationships with clients and final consumers. And, this further step will allow us to continue to do this for two increasingly important products for our company, such as Prosecco and Pinot Grigio”. The amount of the investment is undisclosed, but it is possible to hypothesize a figure of around 30 million euros, if one considers that the market estimated price of one hectare of Prosecco DOC is over 200.000 euros.