02-Planeta_manchette_175x100
Allegrini 2018
WINE & BUSINESS

The French still invest in Montalcino: the Descours (Biondi Santi) buy a vineyard from Bulgheroni

6 hectares of prestigious land (San Polo microzone) for Tenuta Greppo, by the Argentinean magnate, among the leaders with Poggio Landi

The French are still investing in Brunello di Montalcino: The Descours family, which controls the French group Epi, after having acquired in 2017 the Tenuta Greppo Biondi Santi, a mythical winery where Brunello di Montalcino was born in the nineteenth century (and whose heritage is kept alive by the presence of the family, with Jacopo and Tancredi Biondi Santi), is close to the acquisition, as anticipated by WineNews, of 6 hectares of vineyard of Brunello, in an area of absolute value, very close to Greppo (which already owns 25 hectares of Brunello), namely those in the San Polo microzone, now owned by the Argentine magnate Alejandro Bulgheroni, who would still own 35 hectares of Brunello, in two excellent areas (27 hectares at Poggio Landi and 8 hectares at Podere Brizio).
This is an important deal (which should be signed in the next few days) not only because of the hypothetical figures, considering that the best hectares of Brunello di Montalcino, according to estimates by WineNews, have quotations over one million euros per hectare, but also because it confirms the appeal of the territory from which one of the most prestigious wines of Italy and the world is born, which we continue to believe in, both from the economic point of view and in terms of quality potential.
With the French group Epi which, therefore, invests again in the growth of the already legendary history of the Tenuta Greppo Biondi Santi, today led by md Giampiero Bertolini, the value of its production (going from an average of 80,000 bottles per year to a potential of 110,000 bottles), while maintaining the dogma of absolute quality and typicality, and, consequently, that of the brand.
While Bulgheroni (which, in a few years, has invested over 120 million euros in Tuscany between Dievole, in Chianti Classico, Tenuta Meraviglia and Tenuta Le Colonne, in Bolgheri, and Montalcino, putting together 330 hectares of vineyards in the most important territories of Tuscany), would thus confirm a position of absolute prominence among Montalcino producers, with 35 hectares of Brunello (acquired, along with those now sold, between 2012 and 2016, when the prices of the hectare were much lower, less than half of today’s levels, with a clear revaluation of assets, ed) and the Tenuta di Poggio Landi, which has recently seen the completion of the renovation work (on which in addition to the purchase has invested 3 million euros). With a business project guided by the great passion for wine (and also for oil) that the Argentine oil tanker has repeatedly told WineNews, but based on the principle of economic autonomy of each of the different companies. The aim is to combine the quality of production and the beauty of the territory, as demonstrated by the investment of the Argentine oil tanker with Poggio Landi, which is located on top of a hill from which the eye is lost, at 360 degrees, in the Val d’Orcia, UNESCO World Heritage, between Monte Amiata, Pienza and San Quirico, pearls of the Renaissance, and the entire hill of medieval Montalcino.

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