In the era of globalized economy and more and more "outsourced" auctions, thanks to the web, assessing the value of collectible bottles in all currencies on the most important markets for fine wines, may make a difference. From now on, in a sort of wine "Forex, it is possible with the on-line platform for dealing with fine wines "Wine Owners" (http://wineowners.com).
So, just as now it is possible to place bids on your PC or smartphone from anywhere in the world in auctions held in Hong Kong or New York or London, for example, it will be just as easy to know how much a bottle of fine wine is worth in Euros, U.S. Dollars, Hong Kong Dollars, Yen and so on. But not only, the company explained to The Drink Business, members will also have a listing history of the bottles and compare and analyze the performance of the markets in the desired currency.
“The market for fine wine”, said Nick Martin, founder of Wine Owners, has been lagging far behind other sectors regarding investments, online management of portfolios, and the development of professional standards and tools available to consumers to access the market. Our challenge is to allow private investors and collectors to make their own decisions quickly and autonomously”.
According to data since the launch of the platform in June 2013 to date, the value of the portfolio managed on "Wine Owners" was 42 million pounds, and collectors are adding 6 million pounds worth of new wines each month. “Our trading volume has been doubling every four months” adds Martin, “and we believe that the opportunity to operate in multiple currencies will enrich the experience of our members, giving them the chance to directly access lower prices in the secondary global market”.
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