Italian wine in the US, the number one foreign market for Italian wineries, started out well in 2018, at least in terms of value. According to Italian Wine & Food Institute, in the first 3 months of 2018, the US imported 594.850 hectoliters of still wines from Italy, a slight drop (1%) compared to the same period in 2017, but there was an increase in value, +11.3%, for a share of 341 million dollars. So, Italian still wines maintain leadership as a market share, both in quantity (24.9%) and in value (30.5%). This figure is better than the American average, as in the first quarter of the year imports decreased 4.4% in volume and increased +11.1% in value (1.1 billion dollars). France, however, did better than Italy both in terms of value (+26.5%), 308 million euros, and volume (+14.5%), 333.810 hectoliters.
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