Barolo also says stop for three years to new plants, “to protect the Denomination and landscape”

Even Barolo, a territory where vineyard prices are the highest in Italy as well as the value of wine, says stop to new plants for the next three years: to announce it the Consortium for the Protection of Barolo Barbaresco Alba Langhe and Dogliani, led by Matteo Ascheri. He specifies that this is not an “anti-crisis” measure: “The current market situation is not critical, but it is important to be foresighted considering the contraction of exports to some countries such as the United Kingdom and Germany, and in view of a production that has increased over the years. The easiest way to contain the problem is to intervene on the hectares planted with vines,” said Ascheri. The request for the implementation of the measure, as required by the legislation, will be submitted to the Piedmont Region in the coming days. The system of the Barolo plants, explains the Consortium, was already under quota: “From 2011 a regional notice was already in force that provided for a maximum number of hectares each year. The three-year stop will allow, on the one hand, to protect a landscape increasingly interconnected with viticulture, and on the other hand to give the markets the opportunity to calibrate themselves to the increased production of Barolo in recent years.
”The three-year blockade of the new Barolo vineyards”, concluded Ascheri, “is also in line with the Consortium's aim of raising the quality level of consumption of this wine, also pursued through promotional activities abroad: in the final analysis, it is a tool for promoting quality through quantity control”.
Significant news, in any case, that comes after that of identical measures adopted in recent weeks by consortia of designations such as Valpolicella, Lugana or the DOC delle Venezie (Pinot Grigio).