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Allegrini 2024

THE BRITISH ARE WILD ABOUT BUBBLES, BUT WHAT DO THEY LOVE MOST ABOUT CHAMPAGNE, PROSECCO AND CAVA? "WINE INTELLIGENCE" REVEALED THE FRENCH WIN FOR QUALITY, WHILE ITALIAN SPARKLINGS WIN FOR TASTE AND PAIR BETTER WITH FOOD

Everyone knows the British are wild about bubbles. First it was Champagne, and then Prosecco came along to make the pleasure of drinking bubbles a bit more democratic. Why are they such a hit? "Wine Intelligence" (www.wineintelligence.com) asked Her Majesty’s subjects in a survey about the three main sparkling wines: Champagne, Prosecco and Cava.
The first two are overwhelmingly the first choices while Cava is almost always relegated to third choice.
Champagne wins for quality taking 64% of preferences, Prosecco at 22% and Cava at 14%, and also elegance, with 60% of votes (Prosecco 21% and Cava 12%). And for celebrations, again the French bubbles surpass all with 59% of preferences, but Prosecco is close by, preferred by 47% of British wine lovers.
As far as tasted is concerned, and therefore the mere pleasure of the palate, Champagne and Prosecco are equal at 41%, while Italian sparkling is the most trendy, according to 33% of British consumers (Champagne at 32%). Prosecco is above all perfect for socializing and reigns at 46% of preferences, Cava (33%) ahead of Champagne (29%), as well as for aperitifs, at 39% of votes (Champagne 27%, Cava 23%).
Prosecco is also considered the most refreshing by 44% of the sampled wine lovers, but also the one that best pairs with food (32%), as well as winning the quality ratio challenge (46%) against Cava (38%).

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