The screw on cap, as we have already written in another article, can also be used for DOCG wines, as established by the Decree-Law of September 16, 2013. The Consortium for the protection of Soave and Recioto di Soave wines, has gathered authoritative comments and opinions on the use of the screw on cap for Soave Superiore DOCG, on some of the foreign reference markets.
"The screw on cap”, says Rosemary George, Master of Wine and British journalist, “has always been associated with cheap wines, but not anymore. The New Zealanders have marked the way for a more serious perception of wines with this type of closure. And for a wine like Soave this is an opportunity to crate a more modern image, even on markets where it is already widely known". The Master of Wine David Gleave, director of "Liberty Wines", a major wine importer in the UK, agrees with her and according to him, “This is welcome news for all those who have been involved in this battle for years. All we ask is that the choice of the closure be left to the producers. Over 70% of the wine that we sell uses the classic cap, including 24% of "our" Italian wines. We are pleased the Soave Consortium has recognized that consumers on foreign markets are demanding alternative closures, to avoid the risk of buying wines that have cap defects”.
Jokinen, importer of wines for the Finnish market, says the possibility of using the screw on cap also on Soave Superiore DOCG is “absolutely positive. The State monopoly almost always prefers that kind of closure, as do consumers, who choose it for its practicality. As for the wine, let’s not forget that Finland is one of the markets that seeks out alternative packaging to glass”. "For the German market, Veronika Crecelius, of the magazine Weinwirtschaft points out that the screw on cap "has been part of everyday life for many years for the German consumer. This closure is no longer put only on basic wines but also for important ones, with the result that both consumers and wine lovers are accustomed to associate it even with the most expensive wines".
The Consortium of Soave, which has been involved in the battle for the introduction of this change for years, explains that " on the Northern European markets, but increasingly also in the U.S. and Japan”, said Aldo Lorenzoni, director of the Consortium of Soave, “consumers are demanding that wine bottles be closed with screw on caps or with next-generation ceramic glass caps. We therefore must take into great consideration the choice of foreign markets where we export more than 80% of our production".
Info: www.ilsoave.com
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