The Fiat 500 “Collezione” launches Brunello color

Montalcino and Turin, Brunello and Fiat: two different worlds, but with many points in common, starting from Made in Italy. Mr. number one of Fiat, Sergio Marchionne, who died in August this year, had a true passion for Brunello, which brought him to Montalcino not only as a Fiat engineer, but also and above all as a wine-enthusiast. Therefore, the new color of the Fiat 500 “Collezione” Bicolore Brunello is a combination of gray and red wine colors, a tribute to autumn and the harvest, which we like to consider is dedicated to Marchionne, a friend of Montalcino and its Brunello, and who in 2008 was the celebrity guest at “Benvenuto Brunello”.